Setting and Reaching Your Business Goals in 2021
Before you set your 2021 goals, be sure to consider all your opportunities for lowering costs and increasing revenue. The pivots you have made to adjust to this year’s challenges might open new doors, like online sales or selling to new audiences.
So, with that in mind here are 3 strategies for approaching business goals for your business in 2021:
Revisit your long-term goals and objectives
The first step is to review your progress in 2020. Spend some time taking a step back and re-assessing where you are heading, and why. It is important that you are realistic about the current status of your business and the future outlook.
That is not to say you need to change your long-term goals and objectives. The goals and objectives may not need to change, but the timescales might.
Review your outgoings
Are there ways you could reduce your outgoings for 2021, or perhaps there are places you really need to invest? It is important that you put your business in a position where you can be agile and adaptive to changes in the marketplace.
Establish short, medium and long term goals
Having looked at what you achieved in 2020, compared to your business goals at the start of the year, build the strategy and plan on how you will progress towards your long-term goals in 2021.
Break down the long-term goals into smaller, short term goals. Then, identify the work that will be needed to hit them.
What do your goals look like when broken down monthly, weekly, daily? What will you need to do to achieve your targets? What are the KPIs that will ensure you will be on track to hit short, medium and long term goals?